Taken at the Flood : The Story of Albert D. Lasker (1960)
Description
Taken at the Flood : The Story of Albert D. Lasker (1960)
by John Gunther
8 ¼ x 5 ½. In English. Published by Harper & Brothers, NY, 1960. FIRST EDITION. 368 pp. Complete. Illustrated ** Rebound by George Bayntun. ** Polished, full black morocco with double gilt rules on front and rear boards. Light to moderate shelf wear. Spine with five raised bands. Compartments with double gilt rules as well as elaborate and detailed designs. Red morocco label with bright gilt title. Spine head and tail as well as corners sharp. Gilt foredges. Elaborate dentelles with marbled pastedowns and endpapers. Previous owner’s bookplate on front pastedowns as well as embossed stamp on front fly; otherwise no ownership markings. George Bayntun’s bookplate describing how the book was bound and how to care for the book neatly applied to the front endpaper. Text block crisp and clean. Overall, a splendid copy.
The eminent John Gunther has written a long, well-rounded biography of an amazing man who made advertising what it is today. Albert D. Lasker is known to Madison Avenue as the master of the hard sell, whose intense personality dominated an entire industry for over four decades. A brilliant biography, which brings to life one of the most extraordinary Americans of our time. Lasker was a restless genius who not only created modern advertising, but whose career included zestful and productive adventures in politics, sport, shipping, Jewish affairs, show business, art and medical research.
About the binder: George Bayntun was born and lived in Bath, Somerset, England where he served a book-binding apprenticeship before starting his own book-binding business in Northumberland Place in 1894. He took on a number of London binders in order to raise the standard of craftsmanship in his own bindery and soon afterwards moved the business into larger premises on Walcot Street in Bath. Bayntun adhered to traditional book binding techniques and built a strong relationship with many American dealers. His last years were crowned by the patronage of Queen Mary, who spent the World War II years near Bath. She granted Bayntun’s firm the royal appointment of Bookseller to Her Majesty in 1950.
Price: $125
Shipping: FREE via USPS Media Mail
Inventory Number: 73010
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